Affiliate Summit East took place about 2 weeks ago, but I am just now finally getting around to writing my wrap up post. I am pretty sure this will be the last ASE13 wrap up post you read and I am hoping it is the most interesting. I had a great time in Philadelphia and met a lot of great people, but probably what I will remember most from this Affiliate Summit is the moment when I almost died.
This year we had six members of the PeerFly team fly to Philadelphia for the conference. Lauren, Davey, Charlie, Travis, Corey and I arrived on Saturday and we stayed until Wednesday night. The conference was from Sunday until Tuesday so we had a day before and a day after to visit Philadelphia, which was a lot of fun. Before I get into that, let me tell you about Sunday at lunch when I was almost killed by a taxi driver.
Charlie, Lauren, and I were at lunch at Jake’s Pizza right across the street from the Philadelphia Convention Center where Affiliate Summit was being held. We had finished eating, but we were sitting there talking about Tony Robbins which Charlie and → Continue Reading
For over a year now I have been going back and forth on launching my own internet marketing type product. I have created a few tools and given them away and I have made money helping promote other people’s products, but I have not really created anything of my own and pushed it out to the masses. Well, until today.
Over the past few months I have been working tirelessly on a website that provided a service that I needed to scale my Facebook Pages. I have been working on Facebook Pages for a few years now and I have a built a massive audience in a few difference niches. On any given day I can easily reach 1,000,000+ people on Facebook through my Pages without any advertising. For example, here are the stats for one of my Pages for the past week or so.
In order to keep up with the demand the fans have on my Facebook Pages and scale them I needed a tool that would allow me to easily find content and then schedule that content to be posted. I’ve written an article on where I get the content for my Facebook Pages and Facebook allows → Continue Reading
Without social proof, there is only so much the design of your landing page can achieve when it comes to influencing people’s decisions to purchase your product or sign up to your service. Because webpages are such ‘static’ environments, they rarely account for the concerns that go through consumers’ minds in the real-working world before making that kind of commitment. After all, your visitors aren’t just clicks, they are real people with genuine thoughts and opinions.
An individual’s purchasing decision is fraught with any number of reasons not to purchase – namely, making the ‘wrong’ decision – and that depends primarily on trust. Integrating social proof into your landing page is a great way of establishing that much needed trustworthiness every visitor will be looking for when they land on your page.
How Does Social Proof Work?
Otherwise known as informational social influence, social proof relies on the concept that people will conform to the actions of others under the assumption that those actions are reflective of correct behavior.
In other words, it’s a mentality; if other people are purchasing it – and people trust other people – then that validates the individual’s decision to purchase.
The degree to which visitors → Continue Reading
Over the past few months I have been experimenting quite a bit with Bing Ads. I have a lot of publishers at PeerFly that use Bing Ads and I have gotten quite a few questions about promoting on Bing so I decided to give it a try.
I used to promote offers on Microsoft adCenter years ago, but since Yahoo! merged with Microsoft to create Bing Ads I had not really messed with it much. Bing Ads seems a lot better than the old adCenter with a nice looking, easy to use interface and high quality traffic from Bing, Yahoo, and their partner search networks.
Another huge positive to using Bing Ads is that their compliance department is pretty lax and you should have no problem getting most affiliate marketing campaigns approved!
Create a Bing Ads Campaign
If you have created a search ad campaign using Google AdWords or 7Search then you should have no problem getting your Bing Ads campaign setup. The interface is simple and everything is explained well. There are a few things I would like to point out though.
When you are setting up your Bing Ads campaign you need to make sure that you click the → Continue Reading