The following is an interview I recently performed with Hazyl Lee, an affiliate new to the game, but who has had some success in her initial affiliate marketing efforts and I thought it would be interesting to give you some insight on what she has done to get off to a good start. She is from Malaysia and decided to give affiliate marketing a try after realizing that she was working way too many hours in her regular day job and not only was it hurting her health, but the pay just was not worth the effort she was giving. So, she attended an affiliate marketing workshop and learned all the basic internet marketing skills such as list building, forum marketing, how to get free traffic, and pushing paid traffic through various traffic sources. That was just four months ago and she already has some profiting campaigns!
Please keep in mind while reading through Hazyl’s responses that English is not her native language. I’m more than happy to answer any questions and she will also be monitoring the comments :)
I see that you are pretty new to the affiliate marketing industry. What made you decide to give affiliate marketing → Continue Reading
As long as you have run at least one affiliate campaign, you have a pretty good idea how important it is that you collect as much data as possible on each campaign you run so you can optimize and essentially get the most money out of your campaign as possible. Some traffic sources make it a real pain to collect the data required in order to optimize your campaign. One of the main reasons I push 7Search to my new publishers so hard is because of how easy they make it to collect data from the traffic you run with them. Well, one traffic source which I am very fond of doe not make it quite so easy. That traffic source is LeadImpact. So, here is how you can pass keywords from your LeadImpact campaign to your PeerFly SubID.
LeadImpact Keyword Pass-Through
Being able to pass the keyword (or URL) from your LeadImpact campaign will really help when you go to optimize it. Unfortunately, there seems to be an issue with the LeadImpact Conversion Script, but by passing the keyword as a SubID into your PeerFly link you can bypass that issue and you’ll actually have an easier time optimizing → Continue Reading
I get hundreds of emails a day and about 90% of them require a response. Last week I had a single day where I answered nearly 300 emails. I am at the office for about eight hours a day during the week and if I answer 300 emails during that time that’s 1.6 emails per minute. I’ll be the first to admit that is nearly impossible and I have certain emails I receive that do not require a lengthy response or that I have a canned response already setup for, but that’s still pretty impressive. My main affiliate manager responsibility is to answer the questions my publishers throw at me and being able to answer those emails efficiently is the only way I am able to keep up with my inbox. Well, here are some tricks I use to answer my emails sufficiently.
I use Gmail
We use Gmail as our email service provider (ESP) at PeerFly. Gmail not only provides the other tools I use to answer my emails efficiently (listed below), but it is also secure and one of the most popular email services available. I almost never hit spam boxes and overall I just really like how → Continue Reading
A major factor that can make or break your affiliate marketing campaign on a lot of different traffic sources is your clickthrough rate, which is commonly abbreviated CTR. The CTR is percent of users who view your ad and end up clicking on it. It is dependent on the campaign creative or banner you are using to drive traffic to your landing page. The better your banner is at grabbing the user’s attention the higher your CTR will be. If you are bidding a CPM (cost per 1,000 impressions) rather than a CPC (cost per click) then the success of your campaign lies heavily on being able to produce a good CTR. If you are new to affiliate marketing that is a lot to take in, so let’s look at an example.
Facebook Bidding Example
With paid Facebook Ads, you have have the option of choosing whether you want to bid CPM or CPC (unless you’re running a Sponsored Stories campaign). Let’s say that you setup two campaigns, one bidding a CPM and one bidding a CPC. With both campaigns you see the following results:
10,000 impressions 10 clicks 0.1% CTR
Facebook is charging you a $0.50 CPC for your CPC campaign and a → Continue Reading